Simran Kaur

Simran works as a technical writer. The graduate in MS Computer Science from the well known CS hub, aka Silicon Valley, is also an editor of the website. She enjoys writing about any tech topic, including programming, algorithms, cloud, data science, and AI. Traveling, sketching, and gardening are the hobbies that interest her.

Marketing

Simran KaurJuly 5, 2022
19

What is Customer Data Platform- Ultimate Guide to CDP

Customer Data Platforms (CDPs) have gained immense popularity in the wake of the pandemic. Most businesses were compelled to go…
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Development

Simran KaurJuly 5, 2022
22

What is Trunk-Based Development? How Does it Work?

There are two core patterns for the developers to create a team and work on the same project together using…
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Marketing

Simran KaurJuly 5, 2022
12

Experiential Marketing: A Comprehensive Guide

Experiential marketing directly connects with the customers, effectively creating product awareness. The business and product’s awareness reaches face to face…
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Software

Simran KaurJuly 5, 2022
14

Software Testing – Everything You Need to Know About It

People are prone to commit mistakes and errors due to in-consideration, wrong assumptions, carelessness, and insufficient information on the system.…
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Software

Simran KaurJuly 5, 2022
14

Types of Software Testing

Completing your software project is not enough, you also have to check if the project you made is functioning as…
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A/B Testing

Simran KaurJune 28, 2022
8

5 A/B Testing Ideas You Can Try Today

When you are conducting A/B testing, the most difficult part about the test will be identifying what to test in…
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A/B Testing

Simran KaurJune 28, 2022
9

Errors in A/B Testing: How To Avoid Them

In A/B testing, you randomly split incoming traffic on your website between different versions of a specific page to see…
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Conversion

Simran KaurJune 28, 2022
16

What are Lead Conversion Strategies?

The thought is that incorporating a fancy-looking website and putting it into different marketing exercises is all that anyone could…
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Conversion

Simran KaurJune 28, 2022
32

What Is CRO Marketing & How To Make It Work?

Currently, most CRO marketing teams aim to drive traffic to websites with the expectation that this traffic will turn into…
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Marketing

Simran KaurJune 28, 2022
14

What is Flywheel Marketing? What Should You Know About it?

The flywheel marketing model is the antithesis of the sales funnel. After carrying out their marketing and sales campaigns, sales…
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